Legacy
Remembering the past: Heide Performance Products was started in January 2009 as an outgrowth of many years of involvement with racing performance cars, aftermarket product, and the desire to perfect these components. The company started out with two employees, Jack Pennington and Gordon Heidacker who combined their creative skills to develop the first HPP product known as the Dodge Daytona. The Dodge Daytona project was inspired by a challenge from Mopar, and completed internally by HPP for initial display at the 2009 SEMA show in Las Vegas, NV. This product launched HPP into a design, development, and accessories firm that continued to innovate. As a testament to HPPS design and production capability, most, if not all of these products can still be found in the Mopar catalog today.
Gordon Heidacker
CEO
Gordon Heidacker was the CEO of HPP during the years of its existence. Gordon started HPP to keep Pontiac and Plymouth alive in modern day vehicles.
He is now the CEO / President of PMD Garage, and hopes to continue bringing old classic design back in newer vehicles.
Walter Heidacker
April 25, 1928 - June 25, 2011
Walter was a retired General Motors executive. He fondly worked at Pontiac Motor Car Division and loved engines and power train engineering.
He lives on through his family and son, Gordon, who continues to develop Pontiacs in remembrance of his Father.
Jack Pennington
June 2, 1961 - March 18, 2016
Jack Pennington was an extremely accomplished artist and designer. After graduating from CCS, he went to work in Detroit creating award winning illustrations for Pontiac, Cadillac, and many more.
Jack was the main illustrator and designer at HPP, and is remembered through his family and amazing artistic work.
